And finally do you honestly know of

You then judge from the responses to your ads and the number of prospects you convert to buyers whether or not the interest is great enough to go to the expense of having circulars made. With the results of this simple marketing research in hand you canthen decide which is the more profitable way to proceed with your circulars only as ridealong offers with the orders you send out or as a primary offer in a coop mailing program. You can also make the same kind of ridealong arrangements for your circulars with many of the big national mail order houses book clubs and credit card companies. The thing is when you go for super results you have to spent the monetary resources necessary to make them happen.

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