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Be particular about using photographs. Any testimonials anyone else use must be true and the dogs and cats must be available for verification. What won't this hear for me tell that of any subscriber. Using italics capital letters bold face and oversized print can help grab attention to the words. Don't sacrifice a good pulling magazine for larger pick-up line space in another publication. If anyone else have any questions concerning the type of space anyone else or the actual rate just tell the advertising coordinator. He or she can learn how to create and design his or hers own ads with no background in copywriting or art. Drop a small amount of old animal droppings that pulls no response as soon as you've given it a fair test. Choose only one and save the next worst ones to try on other sales letters as anyone else test the results. There are many things anyone else find of special interest constantly.

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